[ADV LAW] Stricter regulations on celebrity endorsements in advertising

Celebrities and influencers in China may find this month of November more difficult than usual, as the “Guidelines on Further Regulation of Celebrity Endorsements in Advertising” (hereinafter referred to as “Guidelines”) issued by 7 state authorities entered into force recently. Like the Sword of Damocles, the guideline provides a clearer deterrent to celebrities if they … Read more